February 12, 2020

Valentine’s Day is right around the corner. Are you ready to show your donors “the love”? Don’t be shy, tell them how much they mean to you and your organization! They already like you, however, we know some secrets that will make them LOVE you! Like any healthy relationship you can’t express your feelings just one day a year, like Valentine’s Day. Hold their affections and interest by telling them throughout the year how much THEY mean to you.

Donor retention is one not-so-secret secret for continued growth for a non-profit. Is your individual fundraising and stewardship program leaving your donors feeling lonely? You can easily change that by building those relationships through effectiv...

January 28, 2020

Hello, I wanted to take a moment to introduce myself. My name is Lynnette Doherty and I am the new Marketing Manager for Rescigno’s Fundraising Professionals.

As a former Development Manager of a nonprofit, I understand the daily struggles of fundraising and the importance of cultivating and building relationships with donors. Communication is key! Although this may be an overused phrase, its significance, especially in the nonprofit world, is abundant. This is especially true when it comes to thanking donors.

When you think about it, saying thank you is the first step to getting the next gift.

Acknowledgements go beyond a grateful “thank you.”  Detailing how a donor’s gift made an impact wi...

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