When you do something for someone and they reply with a genuine “thank you,” it makes you feel pretty good, doesn’t it? By the same token, when your boss asks you to work on an urgent project and you complete the task in a timely and efficient manner, the appreciation you’re likely to receive usually results in increased motivation.
During this giving time of year, people are volunteering their time at food banks and their church, coats are being collected, gifts are being purchased for families who can’t afford to buy them on their own, and, of course, many, many donor gifts are being made.
And, of course, as most of you know, people give the most during these last two months of the year.
Anticipating donor needs and wants before they are voiced is one of the best ways to form bonds with major gift prospects who don’t necessarily see themselves as being an important player in the impact of your organization.
In other words, hearing the unheard. Would you agree that this is a skill that everyone, not just leaders who work in a nonprofit fundraising environment, need to develop?
I have recently had occasion to re-visit the book 11 Rings, written by former Chicago Bulls head coach, Phil Jackson. In it, Jackson points out that being a successful basketball coach is very much like being a successful leader – you need to have a finely tuned sense of where you are and what’s happe...
Many non-profit organizations rely on some type of donor database to assist with their fundraising campaigns and donor communication tasks. For many, this database is one of the most valuable assets your organization may have.
Your donors are critical to the operation and survival of your organization and it’s important that you have an efficient way to record their information so you can easily communicate with them.
Your donor database may also contain wealth details that can offer useful insights into each donor and the issues that are most relevant to them. This includes: