Is Your Office Ready to Answer These 10 Donor Questions?
One of the ways donors and prospects too, for that matter, gauge how much they trust you and deem your organization worthy of their hard-earned money is by the answers you give them when they ask you questions.
So I ask you, can you and any member of your staff answer these frequently asked questions?
Why do you need so much of my personal information? What do you do with it?
What percentage of my donation goes to turning on the lights and other operational costs? I want my support to go to helping making a difference in people’s lives.
What do I have to do to stop receiving your emails and your annual fund solicitations? Will it be a difficult process?
How can I make an in-kind donation?
Is your online donation form secure? Can I trust no one else will get my information?
How do I sign up to be a volunteer for your organization?
How can my corporation or business help your cause?
What do I have to do if I want to make a donation in honor, celebration, or remembrance of someone?
What are the advantages to you if I give monthly?
If I become a donor to your organization, what can I expect in terms of how you’ll keep me informed of the way you’re using my money?
If you and your team can answer these often asked questions, you just may be on your way to building a level of trust and loyalty in new and recurring donors that you’ll enjoy for quite some time.
Anyone have any other frequently asked questions they think I should add to this list? Please let me know.