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Ron Rescigno is an accomplished fundraising writer and speaker. In this blog, Ron keeps track of current trends in the fundraising and direct mail worlds. Take a look and discover what's new!
Low First Gift? Don't Be Discouraged!
Is Your Annual Fund Breaking Down?
What’s At the End of the Rainbow Isn’t Necessarily Gold
At First Glance, This Is Silliness…but Wait!
4 Tips for Conquering Donor Acquisition Relationship Building
The Good News
Help One, Not Everyone
Still Frightened to Talk about Overhead with Your Donors?
A Most Dangerous Place to Be
The Impact of Images on Fundraising
The Importance of Urgency
The Most Important Question
Why Your Donors Don’t Stay... and What you Can Do About It
Bring Your Donors Closer
Creating Gift Impact Reports
Black Donors and Inclusivity
Emotional Fundraising
Death’s Impact on Fundraising Is Real
Retain Those Covid Donors
The Unlucky 8 Errors of Our Fundraising Ways