I know you’ve heard this before, but it bears repeating: Keeping a first time donor happy is easier AND cheaper than replacing that...

Have you ever heard those words and cringed? Probably more than once, right? Do you feel like you’re expected to perform miracles? Of...

Recent statistics show that nonprofits retain only about 27% of first time donors. That means that for nearly 3 of every 4 people who...

You probably received a donation from someone today. Why not pick up the phone and give that person a call? Chances are your donor will...

Forever you’ve been told to honor donor preferences. Have you ever considered the fact that the more you listen to your donors the less...