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Ron Rescigno is an accomplished fundraising writer and speaker. In this blog, Ron keeps track of current trends in the fundraising and direct mail worlds. Take a look and discover what's new!
What to Do NOW!
Donor Newsletters Should Include These
End-of-Year Confidence Builder
You Call That a Major Gift?
Upgrading Essentials
How Nonprofits Should Adapt to the Reality of Inflation
Glimpsing a Donor's Heart (and Soul)
Why Your Letter Isn’t Being Read
The Multi-Media Newsletter
Case Statements vs. Fairytales…Fairytales Win Every Time
It Still Works; Maybe Even Better than Ever
Are Potential Major Donors Holding Out on You?
To Ask or Not to Ask
In the Mail
Resolve to Make Your Message Matter in 2022
Are You At a Crossroads?
The Secret to Successful Donor Acquisition
Your Case for Support
Unless You Tell Them, How Will They Know?
Reaching Out to First-Time Donors
