Rescigno's | Blog

Jan 28, 2020
2 min

The knowledge in acknowledgements

Hello, I wanted to take a moment to introduce myself. My name is Lynnette Doherty and I am the new Marketing Manager for Rescigno’s...

Simple Ways to Increase Your Direct Mail ROI

Ron Rescigno

Jan 22, 2020
2 min

Simple Ways to Increase Your Direct Mail ROI

Your CEO, president, or chairman of your board of directors may have their own ideas about what it takes to be successful when it comes...

When You Make Donors Your Priority, You’ll Serve Your Beneficiaries Better

Ron Rescigno

Jan 6, 2020
2 min

When You Make Donors Your Priority, You’ll Serve Your Beneficiaries Better

Many potential donors look at an organization’s mission statement before they decide to give a first gift. Does your organization...

Ron Rescigno

Dec 9, 2019
1 min

The Magic Moment When Donors Move Up

Is fundraising more of an art or a science? It’s a question that’s been debated for a long time. For example, when a donor’s behavior...

Ron Rescigno

Dec 2, 2019
2 min

“Right” and “Wrong” Lapsed Donors

Have you ever thought about the fact that some lapsed donors aren’t worth spending valuable resources on? Is re-engaging lapsed donors an...

Ron Rescigno

Oct 24, 2019
2 min

Raise Money-Build Relationships

As a fundraising pro, do you focus on what your non-profit does and how it does it? What you should be focusing on is the why, because...

Ron Rescigno

Oct 22, 2019
2 min

Exhausted Donors? I Doubt It

Are you afraid that you’re tiring your donors out? While it’s probably a good thing to be concerned about this, I have a different...

Your Board’s Role in Increasing Fundraising Revenue

Ron Rescigno

Oct 1, 2019
1 min

Your Board’s Role in Increasing Fundraising Revenue

If you have a board that’s active and engaged, you know the huge difference they can make for you, especially in increasing fundraising...

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